Claims Library Checklist
Ask your team for the latest approved version of a claim, with its evidence and reference. If the answer takes longer than two minutes, or depends on someone remembering, your claims live in too many places.
These 14 checks show whether your approved claims are a filing system or a strategic asset, and what to fix first.
Every approved claim is locked to three parts
A claims library is more than a shared folder. It is the single source of truth for every approved claim, with each one tied to what supports it.
Separate any one of the three and review starts from scratch. Keep them together, and writers and agencies can build new materials from approved claims, so review can focus on context and layout instead of re-checking the same data.
Get the checklist
Enter your name and email to open the interactive checklist. You will see your score as you go, and you can download the PDF to share with your team.
- Structure: is there one place, built properly?
- Control: can you trust it today?
- Use: does it change how materials get made?
- Evolve: does it get better over time?
How to use it. Check every statement that is true today, not planned. Your score updates as you go.
Download the PDFTeams that move to a central claims library report faster reviews, because approved claims and references no longer need checking again in every piece. Veeva, for example, reports review cycle times up to 57% shorter (source).
FAQ
What is a claims library?
A claims library, also called a central claims library or promotional claims management system, is the single source of truth for every approved claim a company makes about its products. Each claim is locked to its substantiating evidence and its reference, with version history and approval status.
How does a claims library speed up MLR review?
When new materials are built from claims that MLR has already approved, with their evidence and references attached, reviewers no longer re-check the same data in every piece. Review can focus on context, balance and layout.
Who should own the claims library?
Ownership is usually shared. Medical Affairs owns the evidence behind every claim, regulatory and legal own the approval standard, and a named administrator keeps the library current. What matters is that one record is used by everyone.
Do we need an enterprise platform to start?
No. Platforms such as Veeva Vault PromoMats include claims management, but the principles in this checklist apply to any setup. Many teams start by consolidating claims into one controlled source and adding automation later.